What this means for your practice
Review factual statements, promises and sources before refining tone. Fluency should not replace a check against the organisation's current approved information.
An example to discuss with your team
Insert a fictional unsupported claim into a test draft and check whether review catches it.
A practical conversation with your supplier
Put an unsupported fictional claim in a sample draft and run the proposed review process. Does someone catch it? Ask who owns the final acceptance. A useful reviewer can trace important statements to their source rather than relying on the text sounding professional or being similar to previous messages.
Plan the first improvement
Give reviewers a practical order for checking drafts. Start with the service being described, the factual details and any promises about what will happen. Then consider whether the wording leaves out an important limit or implies something the practice has not agreed. Style and tone come after those checks. Keep the current approved information easy to reach so review does not depend entirely on memory. Where a statement has no supporting source, the reviewer should remove it or seek the appropriate clarification rather than assume it is true because it sounds familiar.
Use sample drafts containing realistic mistakes to rehearse the process. Include a wrong location or an unsupported response commitment as well as an obviously invented claim. Record the final responsible reviewer and maintain the accepted version through release. Over time, review repeated correction types. They may show that a source needs updating, a task is unsuitable for assistance or the instruction is inviting unsupported detail.
How to check the result
Track factual corrections required before release.
Turn reading into a next step
Your action checklist
Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.
Record what you know, what is still missing and the answer you need from your team or supplier.
Use project decisions only, without personal, patient or confidential details. Entries stay in this page and are not submitted to Kay & Co. Copy or download before leaving; this page does not save your notes.
Further reading
These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.
Related guides
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