Websites & patient experience · Practical guide

Explain a visiting practitioner's new venue

A visiting provider leaves the host practice but continues elsewhere. Patients who know the old building may keep using its phone number and arrival instructions. A change of venue affects more than the map. Patients may need different parking instructions, a new entrance and a different reception contact.

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Make the website useful for the people who use your practice.

What to change

State the verified practical position and distinguish the host's role from the provider's new arrangements. Publish external details only after confirming they are intended for patient use.

A worked example

Illustrative example

A host practice says the independent provider no longer runs appointments at its premises and points patients to the provider's current public contact information. It does not transfer patients or records merely by changing a webpage.

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Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.

Put it into practice

Make the effective date clear enough for someone with an existing booking to know which instructions apply. Ask the visiting provider and host venue to agree the public explanation. Neither should leave the other to correct old directions after a patient has already travelled.

Check whether contact details belong to the provider or the previous host. A move should not leave patients ringing the former venue to discuss appointments it can no longer help with.

What to agree before publishing

Treat the move as an arrival change as well as a marketing update. Confirm which dates use the new venue, which organisation answers booking questions and whether contact details have changed. An appointment message should make the correct destination clear without requiring patients to compare two addresses. Ask both venue teams what they will say to someone who calls the former site. The website should give the same practical account and connect visitors to the people who can act.

How to check the result

Visitors know which organisation can confirm future arrangements and avoid travelling to the old venue.

A mistake to avoid

Do not infer a new address or promise continuity arrangements that the provider has not confirmed.

Turn reading into a next step

Your action checklist

Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.

Checks to discuss

Record what you know, what is still missing and the answer you need from your team or supplier.

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Further reading

These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.

Related guides

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