What to change
Ask your supplier to show which option is selected through a clear marker or wording as well as colour, with the same meaning in spoken feedback.
A worked example
Illustrative example
A selected branch card includes an obvious selection marker as well as its background treatment. Returning to the chooser still identifies the same branch.
Why this matters to your practice
A coloured outline may look elegant while leaving some visitors unsure which choice is active. Ask for a second clear cue, such as a tick or an explicit selected state. The cue should agree with the answer the form will send. Review several choices together and change the selection during the demonstration. A visitor should be able to identify the current answer without remembering what they tapped or relying on a small difference between two shades.
A practical review example
A branch chooser may use two similar brand colours for selected and unselected cards. Ask the supplier to add an understandable second cue and demonstrate changing the choice. Then return from the next step and compare the visible marker with the value on review. A decorative tick on every card would not identify selection, even if it looks reassuring. The practical result is one clear answer that a visitor can recognise without remembering their last tap or distinguishing subtle shades.
How to check the result
Accept when only the intended option is shown as selected and that state can be understood without distinguishing brand colours.
A mistake to avoid
A decorative tick repeated on every card can look reassuring while providing no actual indication of selection.
Turn reading into a next step
Your action checklist
Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.
Record what you know, what is still missing and the answer you need from your team or supplier.
Use project decisions only, without personal, patient or confidential details. Entries stay in this page and are not submitted to Kay & Co. Copy or download before leaving; this page does not save your notes.
Further reading
These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.
Related guides
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