Websites & patient experience · Practical guide

Make footer links easy to tap separately

A footer can contain useful contact and policy routes but pack them into tightly spaced text. Small screens make accidental activation of a neighbouring link common.

Healthcare website and appointment calendar displayed on devices at an empty clinic reception.
Make the website useful for the people who use your practice.

What to change

Ask the supplier to give footer links enough usable separation that visitors can choose the intended destination on a phone without precision tapping.

A worked example

Illustrative example

A visitor can select Accessibility between Privacy and Contact without zooming in or repeatedly opening the wrong page.

Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.

Why this matters to your practice

The footer often contains the practical links people seek after reading a page: contact details, accessibility information and policies. Those links should remain easy to select when columns stack on a phone. Ask a colleague to tap neighbouring links naturally, including any that wrap onto a second line. If the wrong destination opens repeatedly, visual spacing or the actual link areas may need work. Your supplier should demonstrate the improvement on the real footer rather than an isolated design sample.

How to check the result

Accept when each footer destination is independently identifiable and operable across compact layouts, including long translated or wrapped labels.

A mistake to avoid

Simply adding more visual whitespace does not guarantee the actual clickable areas stop overlapping one another.

Turn reading into a next step

Your action checklist

Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.

Checks to discuss

Record what you know, what is still missing and the answer you need from your team or supplier.

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Further reading

These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.

Related guides

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