What to change
Ask the supplier to distinguish the main menu, related-service links and other navigation areas so readers can recognise the purpose of each group.
A worked example
Illustrative example
A visitor can choose Primary navigation for main sections or Service navigation for related service pages instead of exploring several identically named regions.


Why this matters to your practice
Several menus can be useful when they serve different purposes. Main sections, related services and footer links should not all sound identical to someone navigating by listening. Ask the supplier to demonstrate the list of navigation areas offered by screen-reading software. You can assess the names as plain language: would Primary navigation and Related services help someone choose where to go? Labels based only on screen position are less reliable when the mobile layout rearranges the page.
How to check the result
Accept when repeated navigation areas have understandable identities and their contents match those identities across templates.
A mistake to avoid
Naming every region after its screen position becomes confusing when responsive layouts move that region somewhere else.
Turn reading into a next step
Your action checklist
Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.
Record what you know, what is still missing and the answer you need from your team or supplier.
Use project decisions only, without personal, patient or confidential details. Entries stay in this page and are not submitted to Kay & Co. Copy or download before leaving; this page does not save your notes.
Further reading
These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.
Related guides
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