Marketing & search · Practical guide

Remove old-domain references after a website move

A site moves to a new domain but retains preferred page addresses copied from the old template. The public destination contradicts its own preference.

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What to change

The preferred address may be assembled from a shared site setting rather than each article's content. Ask the developer to trace that configuration and inspect several page types before and after correction. Include older pages and newly generated guides to catch inconsistent build paths. The owner should receive a short list proving that navigation, discovery files and page declarations now reference the same approved production domain.

A worked example

Illustrative example

Illustrative test: Choose one article that existed before the move and one added afterward. After a domain move, an older guide might still name the former domain in its preferred-address setting while a new guide uses the current one. Ask the supplier to trace both publishing paths and repair their shared configuration where appropriate. The acceptance sample includes those two pages and the public inventory. That comparison is more useful than a corrected homepage, which could leave the library's older references untouched.

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What this means for your practice

Moving the visible website is not the end of a domain change. Pages may still describe an old address as their preferred version behind the scenes. Ask your supplier to inspect that declaration, often called the preferred-address setting, across several page types. It should agree with the public domain your practice now uses. Include an older guide and one published after the move, since they may be produced through different routes. The supplier should correct the shared setting that caused the problem and provide a short before-and-after record. Your team can then confirm that navigation, the search inventory and the page preference all describe the same live website.

How to check the result

Both declare the approved live domain and no template retains the retired host.

A mistake to avoid

Changing only the homepage leaves contradictory signals throughout the library.

Turn reading into a next step

Your action checklist

Work through these checks with your team or supplier. Tick the ones you have resolved and leave unknowns open.

Checks to discuss

Record what you know, what is still missing and the answer you need from your team or supplier.

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Further reading

These sources provide background for the topic. The practice examples and checklist are illustrative planning suggestions from Kay & Co.

Related guides

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